The Design Council stand at Naidex highlighted a number of new innovative products one of these was ode my personal favourite combining simplicity and a practical outcome.

ode is a wellbeing product that creates the link between the power of scent and its effect on our relationship with food.

It releases authentic, high-quality food aromas at particular times in the day to help stimulate appetite and as an aid to rekindle an interest in eating – discreetly and unobtrusively. There are three scents in an ode and you decide when each comes on, around preferred mealtimes and daily routines. ode can sit on a bookcase, by a plant pot, even next to the TV, where it will quietly do its job.

ode is a design-led innovation and has been funded and supported through the Living well with dementia Design Challenge, a competition being run by the Design Council and the Department of Health to rethink life with dementia.

ode is currently in final testing phase before being ready for pre-order. If you’re interested in using ode in your home, care home or hospital, you can register your interest  here.